{"product_id":"shikakai-powder-natural-hair-cleanser-hair-growth","title":"Shikakai Powder — Pure Natural Hair Cleanser for Hair Growth, Dandruff \u0026 Scalp Care | Matru Ayurveda","description":"\u003cp\u003e\u003cspan\u003eLong before chemical shampoos existed, India had \u003c\/span\u003e\u003cspan class=\"hbr\"\u003eShikakai\u003c\/span\u003e\u003cspan\u003e. The name itself tells you everything — in Sanskrit, \u003c\/span\u003e\u003cspan class=\"hp\"\u003eShika means hair and Kai means fruit\u003c\/span\u003e\u003cspan\u003e. Shikakai, or \u003c\/span\u003e\u003cspan class=\"hp\"\u003eAcacia concinna\u003c\/span\u003e\u003cspan\u003e, is literally the fruit of the hair. For thousands of years, across every region of India, this climbing shrub's pods were dried, ground, and used as the original \u003c\/span\u003e\u003cspan class=\"hbr\"\u003enatural hair cleanser\u003c\/span\u003e\u003cspan\u003e — the shampoo that existed before the word shampoo was invented. Matru Ayurveda's \u003c\/span\u003e\u003cspan class=\"hbr\"\u003e100% pure Shikakai powder\u003c\/span\u003e\u003cspan\u003e brings this ancient tradition to your routine without modification: just pure, ground Acacia concinna pods — no fillers, no chemical agents, no synthetic fragrances — offering \u003c\/span\u003e\u003cspan class=\"hg\"\u003egentle, complete hair cleansing\u003c\/span\u003e\u003cspan\u003e that works with your hair's natural biology, never against it.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"db\"\u003e\n\u003cspan class=\"dlabel dl-p\"\u003eThe science of shikakai — saponins, pH balance, and why it is better than chemical shampoo\u003c\/span\u003e\n\u003ch3\u003eWhy Shikakai works better than chemical shampoo for hair health\u003c\/h3\u003e\n\u003cp\u003eThe science behind Shikakai's effectiveness is remarkably straightforward. The pods of Acacia concinna are naturally rich in\u003cspan\u003e \u003c\/span\u003e\u003cspan class=\"hp\"\u003esaponins\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e— plant-derived compounds that create a gentle, natural lather when mixed with water. These saponins cleanse the scalp and hair by lifting dirt, excess oil, and environmental pollutants away from the hair — without the aggressive stripping action of\u003cspan\u003e \u003c\/span\u003e\u003cspan class=\"hp\"\u003esulfates (SLS\/SLES)\u003c\/span\u003e, the synthetic detergents found in most commercial shampoos.\u003c\/p\u003e\n\u003cp\u003eThis distinction matters because\u003cspan\u003e \u003c\/span\u003e\u003cspan class=\"hp\"\u003esulfates do not know the difference between the dirt you want to remove and the natural sebum your scalp needs to retain\u003c\/span\u003e. Every time you wash with a sulfate shampoo, your scalp is stripped bare — triggering it to overproduce oil to compensate, which leads to greasy roots, dry ends, and a cycle of daily washing that perpetuates the problem. Shikakai's saponins lift only the surface impurities, leaving the scalp's protective oil layer intact.\u003c\/p\u003e\n\u003cp\u003eShikakai is also naturally acidic, with a\u003cspan\u003e \u003c\/span\u003e\u003cspan class=\"hp\"\u003epH level close to the natural pH of hair and scalp (4.5–5.5)\u003c\/span\u003e. Most commercial shampoos are alkaline — they open the hair cuticle, roughening the surface and making hair porous and fragile. Shikakai's mild acidity keeps the cuticle closed and smooth, which is why hair washed with Shikakai feels softer and looks shinier than hair washed with conventional shampoo.\u003c\/p\u003e\n\u003cp\u003eBeyond its saponins, Shikakai is rich in\u003cspan\u003e \u003c\/span\u003e\u003cspan class=\"hp\"\u003eVitamins A, C, D, E, and K\u003c\/span\u003e, antioxidants, and essential nutrients that are directly absorbed by the scalp and hair follicle during washing — nourishing as it cleanses.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBENEFITS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eWhat Shikakai does for your hair and scalp\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eGently cleanses without stripping natural oils\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e— Shikakai's natural saponins remove dirt, pollution, and excess sebum from hair and scalp without the aggressive stripping caused by sulfate-based shampoos. Your scalp retains its natural protective oil balance — eliminating the grease-dry cycle that sulfate shampoos cause.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePromotes hair growth by nourishing follicles\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e— The vitamins and antioxidants in Shikakai (particularly Vitamin C, which stimulates collagen synthesis) nourish hair follicles directly during washing. A nourished follicle produces stronger, thicker hair strands and supports an improved hair growth cycle over consistent use.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces hair fall and strengthens hair roots\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e— By maintaining a clean, balanced scalp environment free from clogged follicles and excess sebum, Shikakai creates the conditions for hair roots to hold securely. Its protein content strengthens the hair shaft itself, reducing the breakage and hair fall that come from weakened, brittle strands.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eControls dandruff and scalp infections\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e— Shikakai's natural antifungal and antibacterial properties combat the Malassezia yeast responsible for most dandruff. Unlike anti-dandruff shampoos that use harsh active agents (zinc pyrithione, ketoconazole), Shikakai addresses the scalp environment holistically — reducing both the flaking and the underlying imbalance that causes it.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdds natural shine and softness\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e— Shikakai's mildly acidic pH smooths the hair cuticle, causing light to reflect more evenly off the hair surface — which is how natural shine is created. Hair washed with Shikakai consistently feels noticeably softer, more manageable, and appears genuinely glossier than with conventional shampoo.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDetangles naturally\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e— The natural conditioning compounds in Shikakai reduce friction between hair strands, making hair significantly easier to detangle after washing. Many people who use Shikakai regularly find they need little or no additional conditioner, as the natural conditioning effect of the saponins is sufficient.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrevents and delays premature greying\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e— One of Shikakai's most valued traditional benefits is its role in maintaining natural hair colour. Regular use is associated in Ayurvedic practice with maintaining melanin in the hair shaft — the pigment responsible for natural hair colour — and delaying the onset of premature greying. Rich in antioxidants, it protects the melanocyte cells from the oxidative damage that accelerates greying.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBalances oily scalp without over-drying\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e— For people with chronically oily scalps, Shikakai provides effective oil control without the overcorrection that sulfate shampoos cause (which triggers more oil production). Its cleansing is precise — removing excess oil while allowing the natural sebum layer to remain intact. With consistent use, many people find their scalp becomes less oily overall.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoothes dry scalp and reduces itching\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e— Shikakai's anti-inflammatory properties calm an irritated, dry, or itchy scalp. Unlike many commercial anti-dandruff shampoos that further dry the scalp, Shikakai soothes while it cleanses — making it one of the few natural ingredients effective for both oily and dry scalp conditions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSafe for colour-treated and chemically processed hair\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e— Because Shikakai does not contain sulfates, silicones, or harsh chemicals, it is safe for hair that has been coloured, permed, or chemically straightened. It actually helps extend the life of hair colour treatments by not stripping the cuticle aggressively the way sulfate shampoos do.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use Shikakai powder — five methods\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eImportant note for first-time users:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eShikakai does not lather like commercial shampoo — this is normal and expected. The saponins produce a mild, gentle foam rather than a thick, rich lather. If you are transitioning from commercial shampoo, your scalp may take 2–4 weeks to rebalance its natural oil production. During this transition period, hair may feel slightly different — this is temporary. After the transition period, most people find their hair needs washing less frequently and feels healthier overall.\u003c\/p\u003e\n\u003cdiv class=\"recipe\"\u003e\n\u003cdiv class=\"rt\"\u003e\n\u003cstrong\u003e🫧 Method 1 —\u003c\/strong\u003e Simple paste wash (most common method)\u003c\/div\u003e\n\u003cdiv class=\"rb\"\u003eMix 2–3 tablespoons of Shikakai powder with enough warm water to form a smooth, yogurt-like paste. Do not use hot water — it can degrade the vitamins. Apply to wet hair, starting at the scalp. Massage gently with your fingertips for 3–5 minutes to allow the saponins to work. Leave for 2–3 minutes, then rinse thoroughly with water. For longer or thicker hair, use more powder. Follow with a hair rinse (Method 3) for best results.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"recipe\"\u003e\n\u003cdiv class=\"rt\"\u003e\n\u003cstrong\u003e💧 Method 2 —\u003c\/strong\u003e Overnight soak (most nourishing method)\u003c\/div\u003e\n\u003cdiv class=\"rb\"\u003eSoak 2 tablespoons of Shikakai powder in one cup of water overnight. In the morning, the water will have absorbed the saponins and vitamins from the powder. Strain the water to remove the powder particles. Use this liquid directly on wet hair — pour it over the scalp and work through the lengths. Massage and leave for 5 minutes. Rinse well. This method produces the most nutrient-rich wash and is particularly effective for hair growth and hair fall control.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"recipe\"\u003e\n\u003cdiv class=\"rt\"\u003e\n\u003cstrong\u003e🌿 Method 3 —\u003c\/strong\u003e Hair rinse (easiest method, great for regular use)\u003c\/div\u003e\n\u003cdiv class=\"rb\"\u003eBoil 2 tablespoons of Shikakai powder in 2 cups of water for 10 minutes. Strain, allow to cool completely. After washing hair with either Method 1 or your regular shampoo, pour this Shikakai rinse through your hair as the final step. Do not rinse out — leave it in. This adds shine, conditions the hair, balances the scalp's pH, and over time helps with hair growth and grey prevention.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"recipe\"\u003e\n\u003cdiv class=\"rt\"\u003e\n\u003cstrong\u003e🥛 Method 4 — \u003c\/strong\u003eShikakai + curd hair pack (for dandruff and scalp care)\u003c\/div\u003e\n\u003cdiv class=\"rb\"\u003eMix 2 tablespoons of Shikakai powder with 3 tablespoons of plain curd (dahi). The lactic acid in curd enhances the antifungal action and adds conditioning. Apply to the scalp and hair lengths. Leave for 20–30 minutes. Rinse thoroughly with water, then wash with a small amount of Shikakai paste to remove any curd residue. Best used once a week for dandruff control and oily scalp management.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"recipe\"\u003e\n\u003cdiv class=\"rt\"\u003e\n\u003cstrong\u003e🌱 Method 5 —\u003c\/strong\u003e Shikakai + Amla + Reetha (the Ayurvedic holy trinity)\u003c\/div\u003e\n\u003cdiv class=\"rb\"\u003eMix equal parts of Shikakai powder, Amla powder, and Reetha powder. Soak overnight in water or boil together in water. Strain. Use the liquid as your complete hair wash. This is the classic Ayurvedic hair care combination used since the Harappan civilisation — Shikakai cleanses and conditions, Amla strengthens and nourishes with Vitamin C, and Reetha creates a richer lather. The most comprehensive natural hair care wash available.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStorage tip:\u003c\/strong\u003e Keep the pouch sealed tightly between uses. Always use a completely dry spoon — moisture causes the powder to clump and reduces shelf life. Store in a cool, dry place away from humidity and direct sunlight. \u003c\/p\u003e\n\u003ch3\u003eProduct details\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e100% Acacia Concinna (Shikakai) pod powder — nothing else\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAlso known as:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eSoap pod, Shikhakai, Shika (Tamil), Seekaaya (Telugu), Shikakai (Hindi\/Marathi\/Kannada), Cheekaaya powder\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eActive compounds:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eNatural saponins (cleansing), Vitamins A, C, D, E \u0026amp; K, antioxidants, tannins\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNatural pH:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eMildly acidic — close to the natural pH of hair and scalp (4.5–5.5)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePackaging:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e100g resealable stand-up pouch\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShelf life:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e24 months from date of manufacture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOnce opened:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eBest used within 6–9 months. Always use a dry spoon and reseal after every use\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eAll hair types — oily, dry, normal, combination, colour-treated, chemically processed. All ages\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eSulfates (SLS\/SLES), parabens, silicones, synthetic fragrance, chemical preservatives, artificial colour, mineral oil fillers\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eFor external use only\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"db\"\u003e\n\u003ch3\u003eFrequently asked questions\u003c\/h3\u003e\n\u003cdiv class=\"fi\"\u003e\n\u003cdiv class=\"fq\"\u003e\n\u003cstrong\u003eCan Shikakai completely replace my regular shampoo\u003c\/strong\u003e?\u003c\/div\u003e\n\u003cdiv class=\"fa\"\u003eYes — and this is exactly what it was designed for. Shikakai has been used as the primary hair cleanser in India for thousands of years, long before commercial shampoo existed. Its natural saponins cleanse the scalp and hair effectively without the harsh stripping of sulfate shampoos. The transition takes 2–4 weeks as your scalp rebalances its natural oil production — during this period hair may feel different. After the transition, most people find they need to wash their hair less frequently, experience less frizz and dryness, and see improved overall hair health. Full replacement is completely achievable with the simple paste wash method.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"fi\"\u003e\n\u003cdiv class=\"fq\"\u003e\u003cstrong\u003eHow long does it take to see results with Shikakai?\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"fa\"\u003eThis depends on what result you are looking for. For cleanliness — from the very first wash, hair will feel genuinely clean and softer than with sulfate shampoo. For dandruff control — most users see a significant improvement within 2–4 weeks of consistent use (once or twice a week). For hair growth and hair fall reduction — visible improvement typically appears after 6–8 weeks of consistent use, as hair grows in monthly cycles. For premature greying prevention — this is a long-term benefit that requires consistent use over months. Natural results are gradual, not overnight — but they are lasting.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"fi\"\u003e\n\u003cdiv class=\"fq\"\u003e\u003cstrong\u003eDoes Shikakai work for all hair types?\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"fa\"\u003eYes — Shikakai is one of the most universally suitable hair care ingredients available. For oily hair and scalp, it removes excess oil without triggering the oil-rebound that sulfate shampoos cause. For dry hair, it cleanses without stripping, preserving the natural moisture that dry hair desperately needs. For normal hair, it maintains the natural oil balance. For colour-treated or chemically processed hair, its sulfate-free, gentle cleansing is safer than most commercial shampoos. The only adjustment needed is the mixing ratio — use more powder for thick or longer hair, less for fine or shorter hair.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"fi\"\u003e\n\u003cdiv class=\"fq\"\u003e\u003cstrong\u003eWhy doesn't Shikakai lather like regular shampoo?\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"fa\"\u003eBecause it does not contain sulfates — the synthetic chemicals that create the thick, foamy lather of commercial shampoos. Shikakai's natural saponins produce a mild, gentle foam that is sufficient to cleanse the hair but much gentler in action. The lather from commercial shampoos is a cosmetic effect added for consumer perception — it does not indicate cleaning power. Shikakai without the thick lather actually cleanses more appropriately than sulfate shampoos, which lather so aggressively they strip the scalp bare. Once people adjust to Shikakai's gentle foam, they rarely miss the chemical lather.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"fi\"\u003e\n\u003cdiv class=\"fq\"\u003e\u003cstrong\u003eCan Shikakai prevent premature greying?\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"fa\"\u003eShikakai is one of the Ayurvedic herbs specifically associated with maintaining natural hair colour and delaying premature greying. Its rich antioxidant content protects the melanocyte cells in the hair follicle — the cells responsible for producing the pigment that gives hair its natural colour — from the oxidative damage that accelerates greying. Regular, consistent use over months is required for this benefit. It works best as a preventive measure rather than a treatment for hair that has already turned fully grey. For the most potent anti-greying combination, use Shikakai with Amla powder (Method 5), as Amla's Vitamin C content amplifies this effect.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"fi\"\u003e\n\u003cdiv class=\"fq\"\u003e\u003cstrong\u003eWhat is the difference between Shikakai, Reetha, and Amla?\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"fa\"\u003eThese three are called the \"holy trinity\" of Ayurvedic hair care — each plays a distinct role. Shikakai (Acacia concinna) is the all-rounder: it cleanses gently, conditions, detangles, balances the scalp, and promotes growth — the most versatile of the three. Reetha (Sapindus mukorossi \/ soapnut) is the powerful cleanser: extremely rich in saponins, it creates a stronger lather and is best for very oily hair, but can be drying if used alone. Amla (Indian gooseberry \/ Phyllanthus emblica) is the strengthener and conditioner: it contains exceptional Vitamin C for collagen synthesis, strengthens hair roots, promotes growth, and is most associated with preventing greying. Used together (Method 5), they create a complete hair care system that cleanses, conditions, strengthens, and nourishes simultaneously.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"fi\"\u003e\n\u003cdiv class=\"fq\"\u003e\u003cstrong\u003eHow often should I use Shikakai powder?\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"fa\"\u003eFor most hair types, 2–3 times per week is ideal — similar to how often most people shampoo. For oily scalp, you may use it more frequently without concern, as it will not strip or over-dry. For dry or damaged hair, once or twice a week is sufficient. During the transition period from commercial shampoo (the first 2–4 weeks), you may find you need to wash slightly more often until your scalp rebalances — this is normal and temporary. After the transition, many people find they can comfortably reduce to washing every 3–4 days as the scalp's oil regulation improves.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"fi\"\u003e\n\u003cdiv class=\"fq\"\u003e\u003cstrong\u003eIs Shikakai safe for chemically treated or colour-treated hair?\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"fa\"\u003eYes — Shikakai is actually recommended for colour-treated hair specifically because it does not contain sulfates. Sulfate shampoos aggressively open the hair cuticle and strip colour molecules from hair with every wash — significantly shortening the life of salon colour treatments. Shikakai's gentle, mildly acidic cleansing keeps the cuticle closed and smooth, preserving colour for longer. If you colour your hair, switching to Shikakai as your primary cleanser is one of the most effective ways to maintain colour vibrancy between salon visits.\u003c\/div\u003e\n\u003cdiv class=\"fa\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"fa\"\u003e\n\u003ch3\u003eYou may also like\u003c\/h3\u003e\n\u003cp\u003eFor the complete Ayurvedic hair care trinity, pair Shikakai with\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eAmla powder\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eand\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eReetha powder\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003efor the most comprehensive natural hair wash experience. For a deep nourishing scalp treatment to use before your Shikakai wash, see our\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eVirgin Cold Pressed Castor Oil\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eor our\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003e3-in-1 Coconut, Castor \u0026amp; Sesame Oil Blend\u003c\/strong\u003e.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Matru Ayurveda","offers":[{"title":"100 Grams","offer_id":42031295365284,"sku":null,"price":195.0,"currency_code":"INR","in_stock":true},{"title":"200 Grams","offer_id":42031295463588,"sku":null,"price":385.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0611\/2601\/7188\/files\/shikakai_powder_white_background.png?v=1777617210","url":"https:\/\/www.matruayurveda.com\/products\/shikakai-powder-natural-hair-cleanser-hair-growth","provider":"Matru Ayurveda","version":"1.0","type":"link"}