Matru Ayurveda Multani Mitti Fuller's Earth Powder 100g resealable stand-up pouch on white background — pure mineral clay for oily skin and hair pack
 Raw Multani Mitti mineral clay chunks and beige powder beside Matru Ayurveda stand-up pouch — pure Fuller's Earth natural source
Multani Mitti face pack being mixed with rose water in a white bowl — natural Fuller's Earth paste for oily skin acne and tan removal
Indian woman with Multani Mitti Fuller's Earth face pack applied — pure natural clay mask for oily skin deep cleansing acne and glowing skin
Indian woman with clear matte skin after Multani Mitti face pack — natural Fuller's Earth powder for oily skin and open pores control
Indian woman applying Multani Mitti hair pack to scalp for dandruff and oily scalp treatment — natural Fuller's Earth clay hair mask
 How to use Multani Mitti face pack — 5 recipes for oily skin, acne, tan removal, dry skin and summer cooling — Matru Ayurveda Fuller's Earth
 Multani Mitti skin transformation — from clogged oily skin to clear glowing skin — Matru Ayurveda pure Fuller's Earth face pack results

Multani Mitti Powder — Pure Fuller's Earth for Oily Skin, Acne, Tan Removal & Hair Pack | Matru Ayurveda

Rs. 115.00
Rs. 115.00
 Some beauty ingredients have stood the test of thousands of years — not because of marketing, but because they genuinely work. Multani Mitti — called Fuller's Earth in English — is one of them. This ancient mineral-rich smectite clay, formed over millions of years from volcanic ash, has an extraordinary natural ability to absorb...
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Multani Mitti Powder — Pure Fuller's Earth for Oily Skin, Acne, Tan Removal & Hair Pack | Matru Ayurveda

Multani Mitti Powder — Pure Fuller's Earth for Oily Skin, Acne, Tan Removal & Hair Pack | Matru Ayurveda

Rs. 115.00

Multani Mitti Powder — Pure Fuller's Earth for Oily Skin, Acne, Tan Removal & Hair Pack | Matru Ayurveda

Rs. 115.00

 Some beauty ingredients have stood the test of thousands of years — not because of marketing, but because they genuinely work. Multani Mitti — called Fuller's Earth in English — is one of them. This ancient mineral-rich smectite clay, formed over millions of years from volcanic ash, has an extraordinary natural ability to absorb excess oil, draw out impurities, and deep-cleanse the skin in a way that no synthetic cleanser can replicate. Matru Ayurveda's pure Multani Mitti powder is 100% natural mineral clay — no bleaching agents, no chemical whiteners, no synthetic fillers — offering the same deep skin and hair cleansing that Indian women have relied on for generations, delivered in a convenient resealable pouch.

What is Multani Mitti — the science that builds authority and trust

What Multani Mitti actually is — and why it works

Multani Mitti (named after the city of Multan, now in Pakistan, where vast deposits were historically mined) is a naturally occurring hydrated aluminium silicate clay — also known scientifically as smectite or montmorillonite clay. It is formed over millions of years from the weathering of volcanic ash.

Its extraordinary skin and hair benefits come from two unique properties that synthetic ingredients cannot replicate:

  • Exceptional oil and sebum absorption — Multani Mitti has one of the highest oil-absorption capacities of any natural material. Its clay particles carry a slight negative electrical charge that attracts positively charged oil and sebum molecules, drawing them out of the pores like a magnet. This is why it is so dramatically effective for oily skin and oily scalps — it physically removes excess oil rather than simply masking it.
  • Ion exchange — deep mineral nourishment while cleansing — As Multani Mitti draws impurities out of the skin, it simultaneously deposits beneficial minerals — magnesium, silica, calcium, iron oxide, and trace minerals — into the skin. This ion exchange process is unique to natural mineral clays and explains why skin looks and feels not just cleaner but genuinely healthier after a Multani Mitti pack.

This dual action — deep extraction and mineral replenishment happening simultaneously — is what makes Multani Mitti irreplaceable in Ayurvedic skin care.

Skin benefits — all primary keyword use cases covered comprehensively

What Multani Mitti does for your skin

  • Deep cleanses pores and removes impurities — Multani Mitti's clay particles penetrate deep into pores, physically drawing out accumulated sebum, dead skin cells, environmental pollutants, and makeup residue that daily cleansers leave behind. The result is a visible reduction in blackheads, clogged pores, and the rough, dull texture they cause.
  • Controls excess oil and shine for oily skin — For anyone with oily skin, Multani Mitti is one of the most effective natural oil control treatments available. Its sebum-absorbing clay action reduces surface oil for hours after use, giving skin a natural matte finish without the tight, stripped feeling of harsh chemical cleansers. Used regularly, it trains the skin to produce less excess oil over time.
  • Treats acne and pimples at the source — Acne is primarily caused by clogged pores combined with bacterial proliferation in trapped sebum. Multani Mitti addresses both: its deep pore-cleansing removes the blocked sebum that feeds acne bacteria, while its natural mineral composition has a mild antibacterial effect on the skin surface. Regular use visibly reduces breakout frequency and severity.
  • Reduces sun tan and reverses UV damage — Multani Mitti's gentle exfoliating and brightening action addresses the surface tan caused by UV exposure, removing dead tanned cells and gradually restoring the skin's natural even tone. Particularly effective when mixed with tomato juice or lemon juice for enhanced brightening action.
  • Fades dark spots and evens skin tone — Regular exfoliation with Multani Mitti accelerates cell turnover, gradually reducing the appearance of dark spots, acne marks, and uneven pigmentation patches. The mineral replenishment during the ion exchange process also improves overall skin brightness and tone over consistent use.
  • Minimises the appearance of open pores — By deep-cleaning accumulated debris from pores, Multani Mitti allows pores to contract back to their natural size. With regular use — 2–3 times a week — pores appear visibly smaller and skin texture appears smoother and more refined.
  • Soothes inflamed and irritated skin — The cooling sensation Multani Mitti imparts on application is not just pleasant — it is physiologically significant. Its mineral composition has a genuinely calming effect on heat-related skin inflammation, prickly heat, rashes, and the redness associated with acne-prone skin. This makes it one of the best natural remedies for skin irritated by sun exposure or the heat of Indian summers.
  • Brightens complexion and improves skin texture — The combination of deep cleansing, gentle exfoliation, oil control, and mineral nourishment produces a gradual but visible improvement in overall skin brightness and texture with regular use — the healthy, clean glow of genuinely well-maintained skin, not an artificial shimmer.
  • Natural alternative to chemical cleansers and scrubs — Multani Mitti performs the functions of a cleanser, toner, exfoliator, and facial mask simultaneously — without any of the chemical surfactants, synthetic fragrances, preservatives, or microplastic exfoliating beads that most commercial skin care products contain. It is completely biodegradable and safe to wash down the drain.

Hair benefits — the underused angle that captures the second audience

What Multani Mitti does for your hair and scalp

  • Deep-cleanses oily scalp and hair — Just as it draws excess sebum from facial pores, Multani Mitti absorbs the accumulated oil, product build-up, and environmental pollution from the scalp and hair shaft. Used as a pre-wash hair pack, it leaves the scalp genuinely clean and refreshed in a way that ordinary shampoo — designed to clean the hair shaft, not the scalp — often does not achieve.
  • Controls dandruff and scalp flaking — Multani Mitti's deep-cleansing action removes the sebum and dead skin build-up that feed the Malassezia yeast responsible for most dandruff. Its mild antifungal mineral properties also address the scalp environment that encourages dandruff to recur. Regular use reduces both active dandruff and the scalp oiliness that causes it.
  • Adds natural volume and body to hair — By removing excess oil and build-up that weighs hair down and makes it appear flat, Multani Mitti restores hair's natural lift and volume. Hair looks and feels lighter, cleaner, and more voluminous after a Multani Mitti hair pack than after regular shampooing alone.
  • Adds gloss and shine to dull hair — The mineral compounds in Multani Mitti smooth the hair cuticle as the pack is rinsed out, reducing the microscopic roughness that scatters light and makes hair appear dull. The result is hair that reflects light more evenly — genuine, natural shine.
  • Gentle alternative to commercial dry shampoo — A small amount of Multani Mitti can be applied to roots between washes to absorb excess oil and refresh the scalp without water. It is a completely natural and chemical-free equivalent of commercial dry shampoos — many of which contain propellants, synthetic fragrances, and alcohol.
  • Reduces scalp irritation and itching — Its cooling, anti-inflammatory properties provide relief for an irritated, itchy scalp caused by oiliness, product build-up, heat, or mild scalp inflammation. The mineral content also supports a balanced scalp microenvironment over consistent use.
  • How to use — 5 recipes for skin and 2 for hair; answers all "how to use" searches

    How to use — recipes for skin and hair

    For all face packs: mix 2–3 teaspoons of Multani Mitti powder with your chosen liquid until a smooth, lump-free paste forms. Apply evenly to the face and neck avoiding the eye area. Leave for 10–15 minutes or until it begins to dry. Rinse off completely with cool water. Pat dry with a soft cloth. Use 2–3 times per week for oily skin; once a week for normal skin.

    Important: Remove the pack before it dries completely hard on the face — once it becomes stiff and starts pulling at the skin, it is time to rinse. This is particularly important for dry or sensitive skin types.

    🌹 Classic brightening pack — for all skin types
    Mix Multani Mitti with rose water. This is the most traditional and universally recommended Multani Mitti recipe — the rose water is cooling, mildly astringent, and toning. Suitable for all skin types as a weekly brightening and cleansing ritual. The gentlest recipe for beginners.
    🍋 Tan removal pack — for tanned skin and uneven tone
    Mix Multani Mitti with tomato juice (or a few drops of lemon juice diluted with water). Tomato contains lycopene and mild natural acids that brighten and even skin tone — working synergistically with Multani Mitti's exfoliating and brightening action. One of the most effective traditional de-tanning treatments for face and neck. Use 2–3 times a week on tanned areas.
    🥛 Acne control pack — for oily and acne-prone skin
    Mix Multani Mitti with plain curd (dahi) and a pinch of neem powder if available. The lactic acid in curd gently exfoliates and brightens while Multani Mitti deep-cleanses pores and absorbs excess sebum. Particularly effective for active breakouts, blackheads, and the consistently oily skin that causes recurring acne.
    🍯 Anti-ageing and dry skin pack — for mature or dry skin
    Mix Multani Mitti with raw honey and a few drops of almond oil or rose water. The honey and almond oil counterbalance Multani Mitti's oil-absorbing properties, making this pack safe and beneficial for dry or mature skin that still wants the deep-cleansing and brightening benefits but cannot tolerate the drying effect of plain Multani Mitti. The gentlest way to use Multani Mitti if you have dry skin.
    🥒 Cooling summer pack — for heat rash and irritated skin
    Mix Multani Mitti with fresh cucumber juice (blend and strain a cucumber). Both ingredients have cooling, anti-inflammatory properties. This is the ideal pack for the Indian summer — soothing prickly heat, sun irritation, heat rash, and the general skin inflammation that hot weather causes. Apply to the face, neck, and any affected areas. Relief is almost immediate.
    For hair:
🫧 Oily scalp and dandruff hair pack
Mix 3–4 tablespoons of Multani Mitti with plain curd and a little water to form a smooth paste. Apply to the scalp and hair roots, working it in gently. Leave for 20–30 minutes. Rinse thoroughly with water and follow with a mild shampoo. Use once a week for oily scalp or dandruff-prone hair. Leaves the scalp noticeably cleaner and hair visibly lighter and more voluminous.
✨ Shine and volume hair pack
Mix Multani Mitti with aloe vera gel and rose water. Apply to the scalp and work through the lengths of the hair. Leave for 20 minutes. Rinse thoroughly. The aloe vera adds moisture and conditioning while the Multani Mitti cleanses and smooths the cuticle — the result is clean, shiny, voluminous hair without any chemical residue.

Storage tip: This product comes in a resealable stand-up pouch. Always press out excess air and seal tightly after each use. Use a completely dry spoon each time — any moisture introduced into the pouch will cause the powder to clump and reduce its shelf life. Store in a cool, dry place away from moisture and direct sunlight.

Product details

  • Ingredients: 100% Multani Mitti (Fuller's Earth / Smectite Clay / Hydrated Aluminium Silicate) — nothing else
  • Also known as: Fuller's Earth, Multan mitti, Mulguni (Telugu), Savarkar mati (Bengali), Mineral clay, Smectite clay
  • Natural mineral content: Aluminium silicate, magnesium, silica, iron oxide, calcium, and trace minerals
  • Packaging: 100g resealable stand-up pouch
  • Shelf life: 24 months from date of manufacture
  • Once opened: Best used within 12 months. Always use a dry spoon and reseal tightly after each use
  • Colour: Light greyish-green to pale beige — natural variation is normal and indicates genuine unprocessed mineral clay
  • Suitable for: All skin types (with appropriate recipe modifications — see How to Use). Oily, combination, normal, and sensitive skin. All hair types, especially oily scalp and dandruff-prone
  • Use with caution: Very dry or eczema-prone skin — always mix with honey or almond oil to offset the drying effect. Do a patch test first
  • Free from: Chemical bleaching agents, synthetic whiteners, artificial fragrance, preservatives, fillers, added dyes
  • For external use only

Frequently asked questions


How often should I use Multani Mitti on my face?
For oily and acne-prone skin: 2–3 times a week is ideal and perfectly safe. For normal and combination skin: once or twice a week. For dry or sensitive skin: once a week maximum, and always mixed with a moisturising ingredient like honey, almond oil, or milk to offset the clay's oil-absorbing properties. Using Multani Mitti more frequently than recommended for your skin type can cause temporary over-drying — which actually triggers the skin to produce more oil as a compensating response, the opposite of the desired effect.

Can I use Multani Mitti on dry skin?
Yes, but with the right mixing base. Multani Mitti's primary property is oil absorption — which makes it naturally drying if used with water alone on dry skin. The solution is to mix it with moisturising ingredients: raw honey, almond oil, milk, or curd. These additions counterbalance the clay's drying effect while still allowing it to cleanse and brighten. Use once a week maximum on dry skin, and always rinse before the pack becomes completely stiff on the face — once it starts pulling tightly, it is over-drying.

Does Multani Mitti help with acne scars?
Yes, with consistent use. Multani Mitti helps with acne scars through two mechanisms: first, its gentle exfoliating action accelerates cell turnover, which gradually fades the post-inflammatory hyperpigmentation (dark spots) left after acne heals. Second, by preventing new breakouts through deep pore-cleansing and oil control, it stops new scars from forming. Visible improvement in acne marks typically requires 4–6 weeks of consistent use, 2–3 times per week.

Is Multani Mitti good for hair — how does it work?
Yes — Multani Mitti works on hair and scalp by the same mechanism as on skin. Its clay particles absorb excess sebum from the scalp, remove product build-up from the hair shaft, and gently exfoliate the scalp surface — removing the dead skin and oil accumulation that causes dandruff. When rinsed out, it also smooths the hair cuticle, adding natural shine and volume. It is particularly beneficial for people with oily scalp or dandruff who find commercial shampoos either not effective enough or too harsh and chemical-laden.

How long should I leave Multani Mitti on my face?
10–15 minutes is the recommended time for most skin types. The key rule is to remove the pack before it dries completely hard — once it becomes fully stiff and starts pulling the skin, it is drawing moisture from the skin itself (not just oil), which can cause temporary dryness and tightness. For oily skin, letting it dry to about 80% is fine. For dry or sensitive skin, rinse when the pack is still slightly damp — around the 10-minute mark.
What should I mix with Multani Mitti for glowing skin?
Rose water is the most classic and universally suitable base for a brightening Multani Mitti pack. For enhanced brightening and tan removal, tomato juice or diluted lemon juice adds natural vitamin C and mild exfoliating acids. For dry skin that still wants glow benefits, honey and a few drops of almond oil make the pack nourishing while still brightening. For acne-prone skin, plain curd is excellent — the lactic acid exfoliates and brightens while Multani Mitti controls oil and unclogs pores.

Is Matru Ayurveda's Multani Mitti pure or does it contain additives?
Matru Ayurveda's Multani Mitti is 100% pure mineral clay — no bleaching agents, no chemical whiteners, no synthetic fillers, no preservatives, and no artificial fragrance. The natural colour of genuine unprocessed Multani Mitti is light greyish-green to pale beige. Many commercial Multani Mitti products are chemically bleached to appear bright white — a process that alters the clay's natural mineral composition and reduces its efficacy. If your Multani Mitti is pure, brilliant white, it has most likely been chemically processed.

Multani Mitti vs besan for face — which is better?
They serve different primary purposes. Multani Mitti is best for deep pore cleansing, oil control, and cooling — ideal for oily, acne-prone, and combination skin. Besan (gram flour) is better for gentle exfoliation, skin brightening, and mild moisturisation — better suited for normal and dry skin types. For oily skin, Multani Mitti is the clearly superior choice. For dry skin, besan is gentler. Many people combine both: Multani Mitti for deep cleaning and besan for exfoliation and brightening in the same pack.

You may also like

For a complete Ayurvedic skin brightening and cleansing powder that combines multiple herbs with skin-nourishing properties, see our Neem Chandan Ubtan. For a pure wild turmeric powder to add to your Multani Mitti face pack for enhanced brightening, see our Kasturi Haldi Wild Turmeric Powder. For a natural oil to use as a moisturising base in your Multani Mitti pack, see our Virgin Cold Pressed Almond Oil.

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